THE STUDIO EXPERIENCE

It would be amazing for me to work with you and be your creative partner in this journey.

Here's a glimpse into the studio offerings and the experience I deliver. Here you can learn everything about working with me, what the process looks like + the next steps to book your project.

Elevating your brand or bringing your business idea to life through Meaningful, Custom & Heart-led craftings

MY APPROACH

There's "something" about brands that stand out. Easy, they have a unique perspective and well-established identity true to their essence...
That's why the method I follow works!

AND BEFORE WE KEEP GOING

Instead of one-size packages (that could include things you won’t even need), let's create something custom & unique for you! Every brand is different and has its unique goals and needs, that's why I create custom proposals.

INQUIRE NOW →

Brand & Web

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eCommerce ( Shopify)

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Website (Squarespace / Showit)

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Ditch the DIY and start looking professional with the meaningful, heart-led, and intentional brand you have always wanted. We will create a whole customized brand, first exploring its roots and unwinding the strategy we’ll follow, to create a complete visual identity that conveys your values, personality, and essence.

THIS MAY INCLUDE:
· Visual & Creative Direction
· Brand Development (logo, elements & variations)
· Font Suite & Hierarchy style
· Custom Color Palette
· Custom Illustrations + Backgrounds
· Graphic Materials
· Brand Guidelines
· Launch Graphics & Mockups

Custom Branding

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Website Design (Squarespace or Showit)

Brand & Web

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eCommerce ( Shopify)

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Custom Branding

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INQUIRE NOW →

For brands with existing branding (preferably created by me) that need to establish a solid online presence and attract the right audience, or brands looking to revamp their old website. We will create an easy-to-navigate website that offers your visitors a smooth and interactive experience that is also cohesive to your brand and conveys your values, essence, and soulful approach.

THIS MAY INCLUDE:
· Web & Creative Direction (sitemap, user flow, mockup)
· Web Development
· Pages design within the site (custom)
· Basic SEO & optimization
· Content Guide + Video Tutorials
· Launch Graphics & Mockups
· 15 days of tech support post launch

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eCommerce ( Shopify)

Brand & Web

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Website (Squarespace / Showit)

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Custom Branding

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INQUIRE NOW →

Specifically for product-based brands wishing to establish a solid online presence and attract the right audience to buy their products. We will create an easy-to-navigate and provide your visitors with a seamless and interactive experience.

THIS MAY INCLUDE:
· Web & Creative Direction (sitemap, user flow, mockup + theme suggestions)
· Pages design within the site (custom)
· Products & Collections Set up (or just front-end design)
· Payments, Shipping & Automatizations
· Basic SEO & optimization
· 15 days of tech support post launch
· 1:1 platform pieces of training; orders, shipping, payments, etc.

Brand & Web

eCommerce ( Shopify)

003.

Website (Squarespace / Showit)

002.

Custom Branding

001.

INQUIRE NOW →

Whether you’re a product or service-based ready to have a fully customized brand and website that speaks true to your vision, ready to take your business to new heights. We’ll create an intentional website as a digital home, based on the brand strategy and its cohesive identity, that will help you grow your online presence and elevate the customer journey. *We only create websites in Showit, Squarespace, and Shopify.

THIS MAY INCLUDE:
· All custom features in Branding & Web Design Options options, also available for eCommerce projects.

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*You'll be saving up to 10% OFF by bundling both services!

Is all in the details, your brand's foundation, and the method I use.

But what makes the studio's offerings so special? I will craft an intentional Brand & Website that helps you build connections and makes you stand out.

GET IN TOUCH →

“Her craft shows her professionalism and good taste”

We’re so thankful to Karin. He was so easy and pleasing to work with. Her professionalism is very noticeable from the beginning, and we couldn’t be happier with the outcome of our branding. Every time she sent a deliverable we were in love.

REBECA | RY+DJ INTERIOR DESIGN

"Everything went well and we made quite a good team, the outcome speaks for itself showing exactly that"

Karin gave my brand the value I was looking for. I wasn’t feeling connected with my brand anymore, my type of clients was changing and now I feel identified with the brand we created together, it reflects perfectly what I wanted for the target audience I work with. She was very thoughtful and because of the way she performs her work took my brand to the very next level. I’m certain we will work together again very soon. Thank you for everything!

ANTONIO OJEDA PHOTOGRAPHY

“My brand has now a more modern and fresh look which will help me attract the clients I want”

I decided to work with Karin when I saw her spectacular work on social media. I felt my brand had this old and not very professional look and it has taken a 180º turn! Everything during the process was super clear and easy, she has a lot of patience and is committed to delivering her best every time. Thank you for everything!

GUILLERMO MUÑOZ PHOTOGRAPHY

Hi, I'm Karin. Your soon-to-be creative partner & your brand's biggest cheerleader!

I’m a designer based in México, dedicated to crafting meaningful, heart-led, and custom projects for business owners who dream endlessly.

For as long as I can remember I have always liked to challenge myself creatively, from painting and drawing with crayons to the moment I realized design owned my heart. I was always the girl who wanted to select her own clothes with little dots or flowers on them, her own pencils, and her backpack for the new school year. My eyes have always been drawn to color and artistic things.

I now translate all those skills into my projects and my approach to the fact that every detail holds a story and meaning when is created with intention and tailored to each dream brand.

THE HUMAN BEHIND

READ THE FULL STORY →

To the queue fill out the inquiry form on my website. A quick questionnaire to get to know you and your brand, which service you need, how you find out about me, etc. I’ll go through your form answers personally, and if I think we’re a good match, and my schedule is available, I’ll send you my pricing guide. This one includes a base price for each offer and details you need to know before working with me, then it will prompt you to book a free introductory call. In this call, we’d go through all of the ideas you’ve in mind, explain my process, answer your questions, and officially meet! Then I’ll send you a custom proposal that suits your needs and budget.

STEP 01 — CONNECT & GET MY PRICING GUIDE

Launching

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Creation

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Collaboration

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Connection

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Once you agree on the proposal, make the downpayment, and sign the contract, we’ll be ready to start collaborating! We can have a discovery kick-off call or fill out the questionnaire to set the foundations of your brand. With that, we now have everything we need to start ideating and get inspired by what you envision for the brand/website. I’ll craft a Creative Direction presentation where we establish your goals, vision, statement, industry, and audience and land on the inspiration for color, fonts, and mood board.

STEP 02 — WORK TOGETHER TOWARD FOUNDATION

Launching

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Creation

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Collaboration

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Connection

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Now that this foundation is established and we have agreed on the direction we’re taking, I’ll start sketching, creating, refining, and designing a Full One Concept proposal, and will present it to you with an in-depth document where I outline all the design decisions I took behind the concept and you’ll be granted up to 2 rounds of revisions on that very concept. In a website project or phase when working on both, it is mostly the same process but with a Web Direction file and a Homepage mockup + 2 key pages and then refine, and design live at the platform we previously chose.

STEP 03 — CONCEPTS, DESIGN AND REFINEMENTS

Launching

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Creation

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Collaboration

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Connection

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Reaching the final chapter of the project, I’ll be setting you up for success with a well-designed and strategic established brand, with its easy-to-navigate, stunning digital home, and last but not least, supporting launch graphics, and mockups to announce your launch day and show your new dream brand & website to the world + Brand Guidelines file, brand assets, marketing graphics, and walkthrough videos to edit your site in the future!
Ready to start and show your business with confidence, and focus on having nothing but success!

STEP 04 — SET YOU UP FOR SUCCESS!

Launching

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Creation

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Collaboration

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Connection

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THE PROCESS

Here are all the Answers to all your Questions (and if not, let me know!)

FAQ

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Of course! To start the project you have a first payment which is a non-refundable deposit and is required to save your spot in my schedule. Then, the rest of the payments will be spread out equally throughout the project. We accept PayPal or Stripe with an additional 5% fee and bank deposits or wire transfers. The amounts are plus VAT if a legal invoice is required and only bank transfers are accepted.

Do you have Payment Plans?

01/05

Yes, not all projects end up needing these additional costs but I prefer you know about them from the beginning. If you need a recommendation on any of them, feel free to ask me:

- Desktop or web font licensing (if applicable, you will need to purchase the licenses under your own name
- Domain or website subscription fee
- Stock imagery or photography licensing
- Copywriting
- Shopify/Squarespace subscriptions
- Printing or vendor costs
- Website templates (Shopify)
- Website plugins or apps
- Web changes or modifications that require HMTL code and development

Are there any additional costs not included in the offerings pricing?

02/05

We allow up to 2 rounds of revisions on branding concepts, and website mockups, which will be outlined in your project timeline on the Portal. If you want to add more revisions, there will be an additional charge added to your final bill for each extra round. 
The cost will depend on the time and effort required to complete the extra revisions and a custom quote will be provided if this is something you need.

How do you manage revisions and changes?

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The client portal is where we will manage the entire project, from start to finish. I use the free app Notion. You'll need to create an account and accept the invite to the portal. Keep in mind that we will use this portal as the main tool to manage the project and our communication as well. This way we will avoid information getting lost in long emails. If at any time you need to book a call because the portal is not enough, you can always do it.

How our communication will be throughout the project?

04/05

There will be due dates throughout the entire process for me to present the concept, mockups, etc., and for you to give me feedback on those deliverables. I allow 2-3 days for you to give me feedback or until we can schedule a call to go over things together. If you don't provide the feedback within those due dates, I'll give you a window of one week to hear back again from you. If this doesn't happen, I'll pause the project until I get your response and the timeline will move and I'll have to reschedule with the other projects I have at the time in mind. If you don't make the payments on the due dates as well, I'll give the same time for you to make it, or to hear from you, if this doesn't happens, I'll pause the project and renew it when the payment is made.

What happens if the project or the payments got delayed?

05/05

Let's create together that Custom, Heart-Led and Intentional Brand & Website you want!

READY TO PURSUE YOUR DREAM?

take me there!